Marketo
Marketo is a marketing tool for lead management, email marketing, and others.
About Marketo
Marketo, part of Adobe, is a marketing automation platform for lead management, email campaigns, and engagement analytics, and its LaunchPoint ecosystem lists partner tools and integrations that connect to it. Vendors publish connectors that extend campaign, scoring, and reporting capabilities, typically syncing external data with Marketo programs. Participation runs through Adobe's technology partner program, so listings are established via a formal partnership rather than open publishing. Pricing arrangements vary by partner and are not fixed by the directory, so builders confirm commercial terms individually.
Developers use the Marketo REST and SOAP APIs documented on the developer site, and a Java SOAP client is provided as reference for integrating from that language. The partner pages outline how technology vendors join and appear in LaunchPoint.
Details
- Category
- Marketing & Social
- App Costs
- Unknown
- Licensing
- Partner You have to register as a partner in order to list an app and/or get paid for it.
- Marketplace
- launchpoint.marketo.com
- Partner docs
- marketo.com
Technical
- Dev Docs
- developers.marketo.com
- Licensing docs
- Not available
- SDKs
Keywords
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